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OVERVIEW
Our Wakeboard Superstore allows you to
buy wakeboarding products, set up a Wish List, enter contests, receive
special
discounts,
and receive newsletters, e-mails or other promotional information from
us. We use the information that we collect about you to fulfill your
product and service purchases and to create a more personalized online
experience. This is just a brief overview, so please read on for more
details about our Privacy Policy. This Policy may change from time to
time, so please check back periodically.
Except as otherwise discussed in this Privacy Policy, this document only
addresses the use and disclosure of information we collect from you online.
We encourage you to ask questions and to be very cautious before you disclose
your personal information to others.
Questions regarding this Policy should be directed to info@buywake.com may also be contacted directly at the following address:
BuyWake.com, Inc.
2100 Barrett Park Dr. #505
Kennesaw, Georgia 30144
Attn: Operations Manager
This Privacy Policy will explain the following regarding use of our
site:
- What information does BuyWake.com collect from you?
BuyWake.com collects two types of information about its visitors: Personally
Identifiable Information and Non-Personally Identifiable Information.
Our primary goal in collecting information from you is to provide you
with a smooth, efficient, and customized experience while using our
site.
Personally Identifiable Information
This refers to information that lets us know the specifics of who you
are. Personal information is requested when you order a product or service,
register a Wish List, enter contests, and send us feedback. For example,
this information might include your name, billing address, shipping
address, telephone number, e-mail address, credit card or other payment
information, and product details. With this information, BuyWake.com
can fill your orders and better provide you with personalized services.
Non-Personally Identifiable Information
This refers to information that does not by itself identify a specific
individual. We gather certain information about you based upon where
you shop on our site in several ways. This information is compiled
and analyzed on both a personal and an aggregated basis. For example,
this
information may include the Web site's Uniform Resource Locator ("URL")
that you just came from, which URL you next go to, what browser you are
using, and your Internet Protocol ("IP") address. A URL is
the global address of documents and other resources on the World Wide
Web. An IP address is an identifier for a computer or device on a Transmission
Control Protocol/Internet Protocol ("TCP/IP") network, such
as the World Wide Web. Networks like the Web use the TCP/IP protocol
to route information based on the IP address of the destination. In
other words, an IP address is a number that is automatically assigned
to your
computer whenever you are surfing the web, allowing web servers to
locate and identify your computer. Computers require IP addresses in
order for
users to communicate on the Internet, browse and shop.
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- Where do we collect information from you and how do we use it?
Our primary goal in collecting personal information is to provide BuyWake.com's
visitors with a superior customized online experience. We use the customer
contact information to fill orders, contact purchasers to inform them
of their order status, to send promotional information, to enhance the
operation of our site and administer our systems.
Demographic data also may be collected at our site from third party
advertising servers, content servers, or web site analysis agents who
provide us with the zip code and area code associated with a visitor's
server, along with pages viewed on our site. We review the actions of
the BuyWake.com visitors on an aggregate basis to determine customers'
preferences. BuyWake.com also does research on our visitors' demographics,
interests, and pages viewed based on the information provided to us
during ordering, a promotion, from our server log files, from our web
site analysis agents, or from contests, drawings or surveys. We will
use this data to tailor the visitor's experience at our site, to improve
our marketing and promotional efforts, to statistically analyze site
use, to improve our product offerings, and to customize our site's content,
layout, and services. We receive reports from third party ad servers,
content servers, or a web site analysis agent that tells us how many
ads were presented and clicked upon or what content was served or viewed.
We gather information in the following ways:
Shopping
We collect IP addresses for the purposes of system administration,
to gather broad demographic information, to enable ads to be served
on our site, to report Non-Personally Identifiable Information to our
advertisers, and to monitor the level of activity on our site. We collect
information from visitors to our site regarding the URLs they came
from, domain types (e.g., .com or .org), their IP addresses, the date
and time of their visit or order, the number of visits and orders,
the number of visits per browsing session, the server type, the operating
system and browser type used to come to the site, the country, state
and telephone area code where their servers are located, the pages
and page titles of our site that visitors viewed during their visit,
whether the visitor's computer is enabled for Java or cookies, browser
language, applications and plug-ins, and any search terms entered on
our site.
Ordering
When you order from us, we collect personally identifiable information
from you. If you order one of our products or services, we will collect
and maintain your name, e-mail address, billing address, shipping address,
telephone number, product selections, credit card or other payment
information, order number, referring URL, IP address, page you bought
from and a password. We collect this, and other information, as disclosed
in this Policy, in order to fill your order, to communicate with you
about your order and to send you promotional materials. Before confirming
your order, you will have the opportunity to review the product order
form and make changes and additions to the information it contained
and these changes will be automatically kept for future use.
Wish List
If you decide to create a Wish List through our site, you will create
an account, where we will collect and use your name, e-mail address,
credit card or other payment information, billing and shipping address,
phone number, password and product preferences. This information is
subject to the terms of this Privacy Policy except as explained here.
Others will be able to search for your Wish List using your e-mail
address unless you choose not to make your Wish List searchable. Those
who have access to your Wish List will be able to see your name, e-mail
address, city, state, and may have access to other personal information
and product information that you have entered into the Wish List. If
others place orders for items on your Wish List, they may have access
to your address. We will use the product preferences that you include
in your Wish List to inform you about offers that may be of interest
to you. If you provide us with the e-mail addresses of your family
and friends, we will use their e-mail addresses to send them your Wish
List if you instruct us to. With your permission, we will send them
the Wish List using your e-mail address as the originating address.
We will not use the e-mail addresses of your family and friends for
any other purpose.
Gift Certificates
If you purchase a gift certificate from our website, you will give
us the recipient's name and e-mail address to send the certificate
by e-mail. The recipient information you provide us will only be used
to send the gift certificate and for no other purpose.
Contests and Sweepstakes
When you enter a contest or other promotion, we may ask you for contact
information such as your name, address and e-mail address in order
to administer the contest, to send you promotional e-mails, notify
winners and make the winners' list publicly available pursuant to certain
states' laws. You consent to such promotional use and disclosure of
this information as a condition of your participation. As a condition
of receiving any prize, you will be required to submit an Affidavit
of Eligibility, for us to ensure that you are eligible to receive the
prize according to the Contest Rules.
Newsletters & Promotional E-mails
We may offer free newsletters, and promotional e-mails as a service
to our customers. We will send you newsletters and e-mails periodically
listing current specials and deals.
Contact Information
If you contact BuyWake.com or our customer service representatives by
telephone, e-mail or letter, we may keep a record of your correspondence
or comments. If you report a problem with our site, we may collect such
information in a file specific to you. If you contact us through our
feedback area or by calling one of our customer service representatives,
we may ask for your name, e-mail address and order information in order
to send you a reply.
Cookies
We use cookies in the operation of our website.
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- With whom do we share your information?
Fulfillment: The information collected by BuyWake.com is used for processing
orders, keeping you informed about your order status, for statistical
purposes, for improving our site and its performance, to serve ads,
and to notify you of products or special offers that may be of interest
to you.
Other Parties: We do not sell, trade, or rent your Personally Identifiable
Information to others without your consent. We may provide Non-Personally
Identifiable Information about our customers' sales, traffic patterns,
and related site information to third parties, but these statistics
do not include any Personally Identifiable Information. We may release
account information when we believe that such release is reasonably
necessary to enforce or apply our Terms and Conditions or to protect
the rights, property, and safety of BuyWake.com, our users, or others.
If customers do not pay us for products ordered, we may submit their
account information to a third party collection agency.
Services Provided on Our Site: Except as otherwise stated in this Policy,
without your consent, BuyWake.com does not disclose its customers' Personally
Identifiable Information.
Compliance with Service of Process or Law Enforcement: Occasionally
BuyWake.com may be asked by law enforcement or judicial authorities
to provide Personally Identifiable Information to the appropriate governmental
authorities. We will disclose Personally Identifiable Information upon
receipt of a court order, subpoena, or to cooperate with a law enforcement
investigation, without prior notice to you. BuyWake.com fully cooperates
with law enforcement agencies in identifying those who use our services
for illegal activities. We reserve the right to report to law enforcement
agencies any activities that we believe to be unlawful.
Sweepstakes and Drawings: Where you enter a sweepstakes, drawing or
other promotion, we may provide entry information, including name,
address, email address and age to the company providing the prize or
sponsoring the promotion. They may use your Personally Identifiable
Information to send you marketing or promotional materials or other
communications.
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- How can you update or correct your Personally Identifiable Information?
We believe you should have the ability to access and edit the personal
information that you have provided to us. During the online ordering
process you can review, change, or delete the information that you
have submitted. You may change any of your personal information in
your account online at any time. We encourage you to promptly update
your information if it changes. You may ask to have the information
on your account deleted or removed; however, because we keep track
of past purchases, you cannot delete information associated with
past purchases. Also, as a security measure we "back up" the
data stored on our systems, and such prior information cannot be
completely removed from our databases. As a result, you should not
expect that all of your Personally Identifiable Information will
be completely removed from our backed-up databases.
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- What are your choices regarding collection, use, and distribution
of your information?
Email: We may from time to time send you e-mail or other communications
regarding current promotions, specials and new additions to the BuyWake.com
site. You may "opt-out," or unsubscribe from our newsletters
by following the unsubscribe instructions in any e-mail you receive
from us, or by sending an e-mail to info@buywake.com.
After doing so, BuyWake.com users will not receive future promotional
emails unless they open a new account, enter a contest, or sign up to
receive newsletters or emails.
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- What security precautions are in place to protect against the
loss, misuse, or alteration of your information?
When you access your account information, the information is kept on
a secure server. All of the customer data we collect is protected against
unauthorized access by physical security means.
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- A special note about children's privacy
You must be at least 18 years old to have our permission to use this
site. Our policy is that we do not knowingly collect, use or disclose
Personally Identifiable Information about visitors under 18 years
of age. If you are the parent or guardian of a minor under 18 years
of age and believe that they have disclosed personally identifiable
information to us, please contact us at info@buywake.com so that
we may delete the minor's information.
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- BuyWake.com use of cookies.
BuyWake.com Cookies: When you use our site we will store cookies on
your computer in order to facilitate and customize your use of our site.
A cookie is a small data text file, which a Web site stores on your
computer's hard drive (if your Web browser permits) that can later be
retrieved to identify you to BuyWake.com. Our cookies store randomly
assigned user identification numbers, the country where you are located,
and your first name to welcome you back to our site. The cookies make
your use of the site easier, allow you to retrieve an earlier shopping
cart, make the site run more smoothly and help us to maintain a secure
site. You will be unable to shop on our site without your browser set
to accept cookies.
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- Contacting BuyWake.com about privacy questions or concerns
If you have any questions about this Privacy Policy, the practices of
this site, or your dealings with this site, please contact BuyWake.com
by sending a letter to:
BuyWake.com, Inc.
2100 Barrett Park Dr. #505
Kennesaw, Georgia 30144
Attn: Operations Manager
You may also contact us by e-mail at info@BuyWake.com.
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- Privacy Policy changes
This Privacy Policy was last changed on May 3, 2003. If BuyWake.com
makes changes to any terms or conditions of the Privacy Policy, the
changes will be posted in this document so that you will always know
what information we gather, how we might use that information and to
whom we will disclose it. We may change, modify, add or remove portions
of this Policy at any time, and any changes will become effective immediately
upon being posted unless we tell you otherwise.
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