In the past, Reef sandals have been to wakeboarding what Vans shoes are to skateboarding; sole mates. Reef has been around to support the sport and its athletes since the very beginning. One image that sticks out in my mind is when Scott Byerly won the worlds in 1993 with a huge “Reef Brazil” sticker on his board. Scott still rides for Reef if that tells you anything.
So, every year when Reef releases their new “Miss Reef Calendar”, wakeboarders everywhere drop what they are doing to thumb through the pages. Here’s a bit about what this tradition means to Reef.
“The Miss Reef Calendar is an annual tradition that sets out to capture the essence of the Reef Brand; exotic beach locations, mesmerizing women and truly iconic Reef imagery that has been treasured by the surfing community for the past 25 years.”